Main Street Santa Monica

Fielden Harper painting depicting Main Street in Santa Monica during the 1984 Olympics
Known As
Main Street
Architect
Built
Designated
Location

Santa Monica, CA 90405

Main Street — the central artery of the historic Ocean Park neighborhood — offers a distinct alternative to the city’s more tourist-heavy commercial center in downtown. Developed in the late 19th century, the street was first named Lucas Avenue for the landowner Nancy Lucas, before being renamed Second Street and eventually Main Street in 1905. The street became a hub for southside residents, attracted to its proximity to the Pacific Ocean and the first amusement piers at Hill Street, Pier Avenue, and Hollister Avenue, all of which predate the present-day Santa Monica Pier.

Photo: Santa Monica Library Image Archives, 1926

The architectural landscape of Main Street reflects its long history, featuring a mix of styles from classical to Art Deco. Notable landmarks include the 1894 Roy Jones House, now the California Heritage Museum, and the Merle Norman Building, a Streamline Moderne survivor from the Great Depression era that speaks to local commercial resilience. Further landmarks include the Ocean Park Library, a 1916 Carnegie-funded facility, and the Mendoza Block (1913) where artist James Turrell developed some of his earliest work with light. The Frank Gehry-designed Edgemar Dairy and the Spanish Renaissance 1920s Parkhurst Building round out a streetscape that rewards the attentive walker.

Main Street in the 1980s. Santa Monica Library Image Archives.

Main Street has evolved into a trendy destination known for its eclectic mix of independent boutiques, art galleries, and a high concentration of restaurants and coffee shops. It maintains a “local surfer vibe” and is widely celebrated for its weekly Sunday Farmers Market, a major community gathering point. Main Street’s blend of historic buildings and contemporary retail continues to make it a key part of Santa Monica’s cultural and social identity.

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